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Magazine Articles - Continued

be compared with the special interest publications in the consumer magazine class. They are directed at a specific group of readers with a common interest (concern about the  military  establishment).  Some  of  these  magazines are intended for readers in all the armed forces  (Defense News), while others are directed at a single service (the Navy’s  All   Hands).   Still   other   service-oriented magazines  are  published  for  a  select  group  within  a broad specific group. Examples of this type of magazine include The Navy Supply Corps Newsletter  and Mech. These publications could also be compared with trade journals in the company publications class. Service-oriented  magazines  are  generally  divided into the following three categories: Association-Produced Association-produced   magazines   are   service- oriented   periodicals   sponsored   primarily   by associations  interested  in  the  military  establishment  and the   individual   services.   In   most   instances,   these publications  are  written  and  edited  either  by  employees of  the  DoD  or  privately  employed  individuals.  Most magazines in this category carry advertising to help with their  financing. Examples  of  association-produced  magazines  are Proceedings,  sponsored by the U.S. Naval Institute, and Sea Power, sponsored by the Navy League of the United States. Internal Association-produced Commercial  enterprise While  most  government  agencies  and  all  of-  the military services produce publications for their people, here we are concerned only with those published for the Navy. Therefore, all references in this manual to internal magazines are only to those produced for an audience connected  directly  with  the  Navy.  These  internal magazines include publications produced by the DoD, Department  of  the  Navy  (DON)  and  individual  naval commands.  These  publications  can  also  include  any magazine published by a command in another branch of service if at least one of the Navy’s publics is apart of its targeted audience. Internal issued periodically — most are  monthly publications — Internal magazines are financed with appropriated, or  in  some  cases,  nonappropriated  funds.  They  are and contain no advertising. They are distributed free to their  intended  readers  throughout  the  fleet.  However, these publications are available to anyone in or out of the   service   and   may   be   obtained   at   prescribed subscription  rates.  Internal  magazines  are  edited  (except for articles submitted by outside sources) and written by military  personnel  and  civilian  employees  of  the  federal government. Examples  of  internal  magazines  are   All  Hands (mentioned earlier), Link, a quarterly magazine dealing with enlisted personnel information, and  Navy  Family Lifeline, a newsletter of educational and informational articles and feature stories of special interest to spouses and  families. Commercial Enterprise Commercial   enterprise   magazines   are   those published by private enterprises. They are financed by advertisers who want to reach a military audience. Examples of commercial enterprise magazines are National  Defense,  Military  Living,  Off-Duty,  and the Times  Magazine.  Magazines in this category are also listed  with  the  special  interest  publications  group  in  the consumer magazines class. Commercial   enterprise   and   internal   magazines provide  the  most  probable  markets  for  most  Navy stories.  However,  all  possible  markets  should  be considered when you are developing a story idea MAGAZINE ARTICLES LEARNING OBJECTIVE: Analyze the types of magazine  articles  and  recognize  the  methods used in researching ideas for the various types. Magazine  articles  are  the  stories,  news  items  and other   copy,   regardless   of   length,   that   appear   in magazines.  Before  publication,  any  such  material  is called a manuscript. Magazine articles may be either fictitious or true, and much of the information presented in this chapter can  be  applied  to  both  types.  However,  since  Navy journalists   are   expected   to   deal   with   facts,   only nonfiction  writing  is  specifically  addressed  here  and throughout this TRAMAN. The  major  difference  between  a  magazine  article and  a  newspaper  story  is  the  style  in  which  each  is written. Matthew Arnold, a famous nineteenth century 4-5

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